Reach Parents at theMoment of Decision
ParentCalc visitors aren't browsing — they're actively researching purchases, calculating costs, and making decisions for their families right now.
Become a PartnerWhy High-Intent Traffic Matters
Your message reaches parents at critical decision-making moments—not passive scrolling.
Active Research
Parents using calculators to compare products and costs before purchasing
Bottom-of-Funnel
Visitors with specific questions—ready to take action, not just browsing
Decision Makers
Primary household purchasers planning family budgets and major decisions
Purchase Intent
Calculating costs for diapers, formula, gear, childcare—ready to buy
Premium Audience Demographics
Our visitors are engaged parents in their prime spending years—ages 25-45—actively making purchase decisions for their growing families.
Audience Breakdown
Partnership Options
Flexible opportunities designed to match your marketing goals and budget.
Display Advertising
Premium ad placements across our calculator and guide pages. Reach parents at key decision-making moments.
- Above-the-fold placements
- Calculator sidebar ads
- In-content native ads
- Mobile-optimized formats
Sponsored Content
Native content partnerships that provide genuine value to our parent audience while authentically featuring your brand.
- Product reviews & guides
- Expert roundups
- How-to content
- Video integrations
Calculator Sponsorship
Exclusive sponsorship of individual calculators relevant to your products or services.
- Prominent branding
- Product recommendations
- Call-to-action buttons
- Category exclusivity
Target by Category
Reach parents in the context most relevant to your products.
Frequently Asked Questions
We partner with brands in baby products, family services, financial services, health and wellness, educational products, and other family-focused categories. If your products help parents make better decisions for their families, we can help you reach them at the perfect moment.
Yes! We participate in affiliate programs and are happy to discuss product reviews and recommendation partnerships. We maintain editorial integrity and only promote products we believe genuinely help parents.
We support premium display placements, native content integrations, sponsored calculator placements, and custom partnership opportunities. All placements are designed to feel natural within the user experience.
Most standard campaigns can launch within 1-2 weeks of agreement. Custom integrations and sponsored content may require additional lead time. We'll work with your timeline to ensure a smooth launch.
Partners receive regular performance reports including impressions, engagement metrics, and conversion tracking where applicable. We believe in transparency and work collaboratively to optimize results.
Let's Grow Together
Partner with ParentCalc to reach thousands of high-intent parents making purchase decisions every day.
Prefer email? partner@parentcalc.com